Planning your fundraising by Institute of Fundraising North West


Too much to do and not enough time to do it in? This course will help you identify your priorities and to effectively plan your fundraising activities and workload. It will also help you to balance proactive versus reactive fundraising approaches and support in-aid of fundraisers for maximum returns. We’ll contemplate some quick win areas as well as long term gains and the benefits of an appropriate donor/supporter journey.

We’ll be considering a range of different fundraising sources and the methods or tactics used to tap into them helping you to understand the benefits of a mixed fundraising portfolio and the cross-over between different areas so the donor continues to support you.

You’ll go away with some practical tools and tips to help you become more effective in your fundraising.

About Your Trainer:

Gill Jolly BSc (Hons) FInstF(Dip) has a background in Psychology and over 30 years’ experience in the charity sector working as a fundraiser, manager, director and trainer of fundraisers and support teams with a wide variety of sizes and types of organisation. She runs her own consultancy and works with charities and not-for-profit organisations across the UK and Europe providing a wide range of bespoke fundraising, training and management consultancy services including interim management roles. In addition, she speaks at international, national and regional conferences and also writes widely having recently completed part of a book on fundraising. Gill, who is from Lancashire, has worked with the IoF since 2000 developing training courses, delivering fundraising’s professional qualifications and leading courses on a wide range of fundraising topics.

To find tickets, click here